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Review about gale group trade & industry database

26 Comments · Marketing Research

Alternate/previous data source names: Information Access

Service/portal name: DialogWeb (http://www.dialogweb.com)

Source description: Gale Group Trade & Industry Databaseis a periodical indexing/abstracting/full-text database containing nearly 9 million records.

It contains an index, and its abstract coverage ranges from 1981 to date, plus selective full-text coverage from 1983 to 1990 and cover-to-cover coverage from 1991 to the present.

The database specializes in industry and company articles, including new product information, stock performance, and management news.

Gale considers Trade & Industry a companion database to PROMT, which specializes in product and marketing information. Gale Group Trade & Industry Databaseincludes cover-to-cover indexing of periodicals, whereas PROMT uses article selection.

The articles in Trade & Industry are drawn from Gale Group’s periodicals database – the same database that is used for General Business File ASAP (GBF) and Gale’s Business & Company Resource Center (BCRC).

Trade & Industry differs from GBF in that it is limited to periodical articles, whereas GBF includes directory information and Investext reports as well articles.

BCRC is a much larger database and is considered a “resource center,” a one-stop source for business information.

It includes a whole host of other sources, such as industry essays from the Gale business encyclopedias, directory information, Investext reports, company histories, and market share statistics.

The Trade & Industry database was oridianlly developed by Information Access Company as a periodicals index called Business Index.

Gale Group merged with Information Access Company in 1998, and in 1999. Gale began development of the concept of fully integrated resource centers.

Pricing: Searching on Trade & Industry costs about $1.30 per minuted. Article citations cost about $3.00 each and full text articles about $3.50 each – reasonable prices for online searching.

Experienced Dialog searchers can retrieve five articles on specific ompanies or industries for about $25.00.

Source content: This source indexes and abstracts over one thousand periodical sources such as business, professional, and trade journals, regional business publications, newswires, and newspaper articles focusing on business since 1981.

Full text is available for over 75 percent of the periodical records. New records are loaded daily.

Records include title, author, source, word and line count, language, abstract, and full text (if available).

To this data is added extensive indexing on special features such as illustrations or photographs, companies discussed, industry codes, subject headings/descriptors, SIC (Standard Industrial Classification) or NAIC (North American Industry Classification System) codes and ticker symbols, and other codes for product or industry.

The records are constructed to facilitate access to company and industry information.
The Dialog search engine provides access to the file through one of the most robust search engines available, allowing users to drill down into the file and search for very specific information.

Searches can be done by keywords using Boolean or proximity operators (AND, OR, NOT) in the bibliographic record or in the full text. As in all Dialog files, searches of specific fields are available, and multiple field searching is possible.

For instance, a user could search for a keyword in the lead paragraph or the Brand Name field. Or, one might specify English-language articles in the banking industry, published since 2000, that mention David Aaron.

There are about twenty-five searchable fields. Results can be limited to full-text English, or long articles (over one thousand words) or short articles (fewer than one thousand words). Results can be sorted by author, company, journal, date, or title.

Source evaluation: The Gale Group Trade & Industry Database is a useful periodical database for industry and company information for regular users of Dialog, such as corporate librarians.

It is also a file of first choice for any researcher looking for industry and company information.

Libraries with access to General Business File ASAP will not need to use Trade & Industry, because it contains virtually the same data.

The content of Trade & Industry is available as part of the News Library on LexisNexis and in Factiva, but Dialog offer more powerful searching of the file than is possible in LexisNexis or Factiva.

Proquest’s ABI/Inform, Wilson’s Business Abstracts, and EBSCO’s Business Source Premier are competitive products, similar in scope and coverage to Trade & Industry.

One difference is that Trade & Industry does not contain as many theoretical or scholarly articles. Librarians who have searched any of these files would need to search Trade & Industry only if doing an exhaustive search.

Source value rating: All of the data source reviewers were asked to rate each source on the basis of the following eight categories, using “10” as the highest rating and “1” as the lowest (“80” being a perfect score):

1. Relative cost-to-value:   8
2. Relative timeliness of data:   9
3. Relative comprehensiveness of data:  6
4. Ease of use:     8
5. Search options available:   9
6. Level of support services:   4
7. Level of training offered:   5
8. Amount/kinds of special services offered: 5
Total Rating     54

Useful tips
• To search Trade & Industry for a specific company, use co=company name or company name/co.
• To search for a specific industry by SIC code, use sc=industry name.
• To limit the search to full-text sources, use/full text.

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